D1. Grand Marketing Theft – Tools L&D Should “Borrow” From Marketing
Marketers create engaging and thought provoking content that resonates with their audience. They use interesting graphics and colors to speak to our emotions and in the end, we buy their product.
Imagine you could promote your learning offerings that way, get your learners excited and keep their interest levels up throughout the entire training, and you could leverage similar marketing tactics to convince your stakeholders of the importance of your training initiatives. Join me in this session to learn about tools that Marketers use to successfully promote their products and that you can leverage to create unforgettable learning experiences.